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The global pet industry is undergoing a transformative phase, driven by shifting consumer behaviors, technological advancements, and sustainability imperatives. Within this landscape, the Pet Treat Original Equipment Manufacturing (OEM) sector is poised for significant growth, fueled by rising pet owners

Tech Integration for Traceability and Customer Engagement The pet food industry is undergoing a technological revolution, with packaging becoming a critical touchpoint for brands to differentiate themselves. By 2025, smart labels and interactive QR codes will dominate as tools for enhancing tra

IntroductionThe pet industry is booming, with global sales projected to exceed $350 billion by 2030, driven by pet humanization and premiumization trends. Amazon, as the largest e-commerce platform, has become a battleground for pet product sellers. For entrepreneurs and established brands alike, white label dog t

Meta Description:Discover whether OEM or ODM is best for your pet treat business in 2025. Explore trends, pros/cons, and actionable insights. Partner with MatchWell Pets for tailored solutions. The global pet treats market is exploding. By 2025, it’s projected to hit $50.1 billion, driven by pet humanization,

Humanization of Pets As pets are increasingly viewed as integral family members, their diets have started mirroring human food trends. Pet treats inspired by human culinary trends, such as gourmet snacks, artisanal ingredients, and specialty flavors, are capturing significant market share. Examples include pumpkin

Los premios para gatos se han convertido en un segmento esencial en el mercado de mascotas, impulsado por propietarios que buscan mimar a sus compañeros felinos con experiencias sabrosas y nutritivas. A diferencia de los premios para perros, los gatos tienen un paladar particularmente exigente, haciendo indispensa

Cat treat formulations have come a long way from the days of basic fish-flavored crackers. With pet parents investing more time and money into their feline companions’ well-being, the demand for creative, high-quality, and nutritionally beneficial cat treats is skyrocketing. Now, more than ever, brands and manufac

Meta Description Discover how private label cat wet food can boost your pet business, attract discerning cat owners, and align with consumer trends in this in-depth, market-savvy guide for wholesalers. Private label cat wet food has surged in popularity over the last few years, creating a profitable avenue for pet

In recent years, the demand for wholesale pet treats, especially for wholesale dog treats and wholesale cat treats, has witnessed significant growth. Industry projections suggest that this trend will continue well into 2025 and beyond, primarily driven by evolving consumer preferences, a surge in pet adoption duri

In today’s pet food market, pet owners are becoming increasingly aware of the benefits of raw food diets for their furry friends. Whether you’re a wholesaler, retailer, or OEM/ODM manufacturer, capitalizing on the demand for healthy freeze-dried raw pet food and treats is a savvy business move. Freeze-dried pet fo

When considering how to expand your pet treat offerings or launch a new product line, many businesses face a crucial decision: Should you go for private labeling or white labeling? Both options provide opportunities to sell branded pet treats without manufacturing everything yourself. However, they come with diffe

The pet industry is one of the fastest-growing sectors globally, driven by rising pet ownership, increasing awareness of pet health, and pet owners’ willingness to spend more on their furry friends. Among the various segments of the pet market, wholesale pet treats are experiencing a significant shift, reshaping t

Are you looking to break into the lucrative world of pet products and tap into the booming pet industry? If so, selling private label pet treats on Amazon is a fantastic way to get started. Amazon has become one of the largest marketplaces for pet supplies, and pet treat sales are showing no signs of slowing down.

Meta Description: Discover how to select the best wholesale dog treat manufacturer to meet your business needs, including key factors to consider and how Matchwell Pets can help you achieve success. Introduction When it comes to sourcing high-quality dog treats for your pet business, choosing the right wholesale d